Mina HashemiArt/ Image Director
Info

art and image director working in fashion, beauty and luxury advertising,
branding, and image-making.

creating campaigns and new identities, shaping ideas, brands and
contemporary visual culture by developing concepts, strategies and
visual worlds and thinking of beautiful narratives and worlds.



BRAND CAMPAIGNS PROJECT TYPE
KADEWE    WHAT IS YOUR BEAUTY?IMAGE CAMPAIGN  
ADIDAS  1000 ORIGINALSIMAGE CAMPAIGN
LANEIGE
THE LANEIGE SHOW W/ SYDNEY SWEENEY  IMAGE CAMPAIGN 
KADEWE
SPRING SUMMER 2025IMAGE CAMPAIGN
CATRICE 
OWN YOUR MAGIC
IMAGE CAMPAIGN 
SULWHASOO
BEAUTY CAMPAIGN W/ TILDA SWINTON
 IMAGE CAMPAIGN
ZALANDO
PRIDE CAMPAIGN
 IMAGE CAMPAIGN
ADIDAS 
SWIMWEAR HIJAB CAMPAIGN IMAGE DIRECTION
EBAY
THINGS. PEOPLE. LOVE IMAGE CAMPAIGN
VOGUE COLLECTIONBRAND LAUNCH 
IMAGE CAMPAIGN
YSL BEAUTYIN VOGUE BRAND PARTNERSHIP
RALPH LAUREN
IN VOGUE   BRAND PARTNERSHIP
ZEGNA
IN VOGUE  
BRAND PARTNERSHIP
HUGO BOSSBOSS PORTRAITS IMAGE CAMPAIGN
HUAWEI
HUAWEI PORTRAITS 
 IMAGE CAMPAIGN 
H&M 
ITS A PARK BRAND LAUNCH   CONTENT STRATEGY
LIFT YOUR VISION
BRAND LAUNCH 
 CONTENT STRATEGY
KADEWE /6TE BRAND LAUNCH CONTENT STRATEGY
  
BRAND ACIVATIONS PROJECTTYPE
BOTTEGA VENETA      FASHION SHOW / SALON 02 CREATIVE PRODUCTION
MIUTINE BY MIU MIU PRODUCT LAUNCH   ACTIVATION STRATEGY 
BOBBI BROWNPOP UP STORECONCEPT DEVELOPMENT
VESTAIRE COLLECTIVEVC X MYTHERESA 
ACTIVATION STRATEGY 
YSL BEAUTY LASH LATEX
CONCEPT DEVELOPMENT
LANCÔMEPOP UP STORE CONCEPT DEVELOPMENT
DR JARTPOP UP STORE CONCEPT DEVELOPMENT  



Selected Work


THE KADEWE GROUP WHAT IS YOUR BEAUTY?Image Campaign 





ADIDAS  ORIGINALS1000 ORIGINALSConcept & Campaign Devleopment  



LANEIGE THE LANEIGE SHOW WITH SYDNEY SWEENEY



BOTTEGA VENETA SALON 02 / Fashion Show & Image Production w/ NOWADAYS BERLIN











 SULWHASOO  GLOBAL IMAGE CAMPAIGN  w/ TILDA SWINTON 



EBAY / JOAN NY BRAND IMAGE RELAUNCH CAMPAIGN 





BUGATTI x GQ  IMAGE CAMPAIGN  



KADEWE SPRING SUMMER CAMPAIGN
 /W LOUISE AND MARIA THORNFELD 



RALPH LAUREN X VOGUE  VIA CONDÈ NAST 



BOBBI BROWNPOP UP STORE  
w/ NOWADAYS BERLIN





MIUTINE BY MIU MIU   NEW FRAGRANCE LAUNCH  




  LORENA MAZA    IMAGE CONSULTING & ART DIRECTION


KADEWE DIE SECHSTE  REBRANDING & IMAGE CAMPAIGN 


THE KADEWE GROUP COMMUNITY CAMPAIGN 


ALSTERHAUS BEAUTY CAMPAIGN





CATRICE COSTMETICS 
IMAGE CAMPAIGNS AND BRAND CONSULTANCY  


LANCÔME IDÔLE HOUSE BERLIN        
POP UP STORE CONCEPT VIA NOWADAYS BERLIN



ARE WE ON AIR / ARMAN NAFEEICREATIVE STRATEGY & BRAND CONSULTANCY





TREND FORECAST 
BRAND & INDUSTRY OBSERVATIONS FOR CREATIVE AGENCYS



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